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Member Pro: Partnering with Independent Booksellers

  • 10 Aug 2020
  • 7:00 PM - 8:30 PM
  • Via Zoom

Registration is closed

    Getting your self-published book in the door of an independent book shop is a feat. Getting that book on precious shelf space is an even greater achievement.

    Robert F. Lackey, author of the Pulaski Saga historical novel series, shares his strategy to placing his self-published books in independent bookstores through Partnering. This means sharing the risk and marketing overhead with the shop keeper. Robert has self-published 8 novels under Heron Oaks Publishing, with in-store placements among 7 independently owned bookstores in three states, in addition to his .com internet site, placement with major internet books sellers and Kindle sales. The viewer will gain insights to 

    • Offer a professional product (Content editing and layout, and cover design)
    • Seek respectable reviews
    • Earn your keep on the shelves
    • Take the initial financial risk
    • Pursue the long game
    • Transition to consignment
    •  Frequent store advertisement
    • Open access Blogs/Posts
    • In-store advertisement
    •  Release-date window advertisement
    • Events Participation

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